Executive SearchPoh Len Pek: Principal Consultant
B App. Sc., Grad Dip. International Business, MBA Strategic Marketing
Poh Len is an experienced results orientated general manager with international sales and marketing background in global agribusiness, cereals, dairy, food and health ingredients, nutrition & health research and packaging industries. She brings 26 years senior management experience including 5 years profit/loss business unit management in blue chip organizations, i.e., Bunge, Bonlac, George Weston, CSIRO and ASX-listed companies such as Amcor and Clover Corporation to assist OPPEUS clients in their exec search, strategic planning and marketing needs. A proven profitable business builder, she is proficient in identifying and converting profitable growth opportunities through concise strategic marketing planning, analysis and market research combined with commercial acumen, intuition and balancing of strategic with tactical needs.
She enjoys developing and implementing strategic b2b market segmentation, optimizing market portfolio and positioning for businesses. She has developed and commercialized new industrial products for global markets, esp. Asia and is especially skilled in strategic marketing, change management and international business with cultural advantage in Asia where she speaks several languages. She has a proven track record in taking businesses into growing emerging Asian markets and new b2b international markets.
Poh Len is passionate about meeting customer needs, excellence and strategic partnerships with key stakeholders.
She has post-graduate qualifications with Distinction in International Business /International Marketing, Strategic Management (MBA subject undertaken with special permission and completed with High Distinction), Advanced Negotiations and an Applied Science degree in Food Science & Technology with Distinction. She is a member of the Australian Institute of Marketing and AIM.
